Carol Inez Charney

The Speed the World campaign is all about helping the user to optimize the hardware through the software. A sense of urgency to accelerate critical ideas to the world in a new way that defies existing obstacles.

Kenna Security is the enterprise leader in Risk-Based Vulnerability Management, enabling organizations to measure, prioritize and predict cyber risk. The Right Fight Club Campaign focused on fighting the right fight through prioritization depicted through a landing page, banners, emails, OOH, a meeting maker box, giveaways etc.

Open your business to Possible.

Open Systems Secure SD-WAN creates agile networks that enable enterprises to grow without compromise. With assured security, AI-assisted automation, and expert management that free valuable IT resources, Open Systems delivers the visibility, flexibility, and control you want with the performance, simplicity, and security you absolutely need.

Open Systems wanted to create a more cohesive brand look across all platforms, build an image library and apply their new palette to all deliverables.

FogHorn is the AI brains behind next-level energy efficiency. Their energy savings solution makes educational institutions current sensors, systems and controls much, much smarter. Keeping money where it belongs: in schools.

YOUR NETWORK'S DIGITAL TWIN
Forward Enterprise documents, searches, verifies, and predicts the behavior of your network by creating an always-accurate software copy of your entire network infrastructure for both on-prem and cloud. The event in San Diego coincided with Cisco Live.

Every 40 seconds someone has a stroke. For the Still Here Campaign we felt that sometimes, the best way to a person’s heart, is through their children or their grandchildren: The Influencers. In this campaign, we extended the Moments That Matter overarching theme by showing how a stroke touches not just the victim, but many lives in a family. And because Atlantic Health System Stroke Centers of New Jersey are right there, it ensures that stroke victims are still here. I collaborated with a talented ECD to develop and extend out this look and feel across all OOH advertising avenues in a coordinated effort with R2integrated Baltimore which handled the digital expansion of the campaign.

The Cloud Hero Campaign pitch was about the heroes behind protecting your data in the cloud within your organization. I created this crisp look and feel to showcase the people who manage and protect our data and extended it across all digital platforms and print ad directions.

Each year VMware holds their flagship event VMworld in Las Vegas and in Barcelona. For the 2018 event I implemented and extended the branding of the theme: “Possible Begins With You” across a range of deliverables including: web banners, PPT, digital and traditional venue signage, badges, and various swag etc. This is a year long project from beginning to end for both events.

In addition to the theme “Possible Begins With You” I created the visual look and feel for: “Way Ahead” and “What’s Your Possible?”.

The Microsoft Envision 2017 Conference is for high level decision makers. The theme presented was the Elements of Transformation juxtaposing the form of the Periodic Table of the Elements against existing Microsoft branding to create a clean, intelligent and extendable look and feel across all deliverables. Sometimes, a conference is a chemical thing. Interactions and reactions. People, ideas and solutions coming together to produce greater things –– empowering insights, innovation and ultimately transforming the way business does business.
 

Through interpreting the new brand guidelines for Varian Medical Systems, I designed trade show, OOH, web pages, intranet pages, extranet pages, print brochures, posters and ads. All pieces showed the flexibility and range of the new guidelines while maintaining the spirit of the Varian messaging and brand.

ASP (Advanced Sterilization Products) protects patients from Healthcare-Associated Infections. ASP supports healthcare facilities in the fight to protect patients against three primary sources of HAIs: medical devices, the environment and human contact. After developing a look and feel and beginning to update existing brand guidelines, I developed and designed this booth design to showcase the state of the art strides ASP is making in sterilization featuring their product prototypes. Since the industry has such a long lead time in product approvals and development these projects were "in progress".

The Primetime Guides is a project that revealed how TV educated us in a variety of ways through comedy and drama about how to parent, date and marry or as it's tagline stated "The best advice in life begins at 8/7 central." I developed the brand look and feel for the Web, blog, mobile, OOH, Book Covers on Parenting, Dating and Marriage advice as well as NY Times ad for the site. Revenue was generated through sponsored links.

Based on Neutrogena branding, I designed this iPad Detail Counter Aid to explain in detail some of the benefits of these products which would be used as a sales tool at the cosmetic counter.

OneTouch is the #1 brand recommended by Physicians and they utilize an iPad as a sales tool for reps to discuss the benefits of their products. I designed specific pages that fit into a very large multi-page, multi product iPad.

I've designed a wide variety of interactive pieces. The pieces in this category are more stand alone and not part of a larger campaign. From the Intel award winning eZine with multiple drop down and slide out information features to web sites for photographers and artists and as well as all forms of banners.

I designed NAB event signage for Quantum based on their brand guidelines and extended the brand look and feel out for pull up banners, Large event banners and window clings as well as event booth materials. The overarching campaign theme was that with Quantum you can "Be Certain." Quantum is the leading expert in scale-out storage, archive and data protection, providing intelligent solutions for capturing, sharing and preserving digital assets over the entire data lifecycle.

I designed and produced this award-winning EETimes Media Kit which shown a light on how we worship rock stars, athletes and celebrities, yet it's the engineers who are the real hidden stars in the world—the people who deserve the real adulation. I developed a whole brand look and feel to be applied to all print deliverables and companion pieces which were subsequently developed.

The Lucile Packard Children's Hospital is the leading children's hospital in the area since 1991. I designed and produced their 2006 Annual Report and a series of print brochures working with their vast library of amazing imagery of real pediatric miracles. This look and feel was also carried into print advertising later.

I designed, produced and photographed this award-winning series of pro-bono pieces for Surforama 06 which is a long board surfing competition to raise money for cancer research in Santa Cruz.

While working for the advertising agency DMNA I designed a magazine which was used as an RFP which contained the agency's work they had done for a variety of clients as well as partnering with Dentsu and their client base for the RFP pitch. Good Mail was a client I developed Ads and OOH pieces for the agency. The Computer History Museum was a client that DMNA presented a rebrand campaign which I designed and photographed.

I designed a wide variety of private independent wine labels and food packaging. I try to incorporate photography into my work as much as possible since photography is my passion.