Sr. Art Director (Contract/Freelance) | The Unbound | Remote 2.2019 - Ongoing
While working remotely, I'm collaborating with the Unbound team on developing new campaigns for high tech clients in Silicon Valley through extending existing client branding and developing new branding and design approaches.
Art Director | VMware | Palo Alto, CA 1.2018 - 9.2018
Designed multiple directions for the yearly VMworld event held in Las Vegas and the same European event held in Barcelona. Helped to implement the brand guidelines for the chosen design direction to produce digital, demand gen, print, OOH and signage pieces. In addition to working on VMworld I also worked on a variety of branded collateral and tradeshow booth projects for internal clients at VMware.
Art Director | Clover Health | San Francisco, CA 9.2017 - 12.2017
Created a variety of materials working within and expanding upon the existing brand guidelines for mainly print projects for a new kind of health insurance geared specifically toward Medicare supplements. Most projects focused on open enrollment materials for members and providers.
Sr. Art Director | R2integrated | Campbell, CA 5.2016 - 12.2016
Art Directed and design across a wide variety of materials for print and online for predominantly high-tech companies. Clients include: Imperva, Cisco, Riverbed, Proofpoint, Atlantic Health, Corcentric to name a few. Also played a key role in new business pitches for Microsoft.
Sr. Art Director | DDB & DDB Remedy | San Francisco, CA 7.2014 - 2.2016
Art Directed and designed a wide variety of HCP and Patient focused healthcare materials for a series of clients under the Johnson & Johnson umbrella of companies. Clients included: Animas, Amgen, ASP, Acclarent, Mentor, LifeScan, Phonak, Nevro, OneTouch and others. Projects included: iPad detail aides, websites, emails, ads, posters, photo shoots, trade show materials, brand books and style guides.
Art Director | Gyro | San Francisco, CA 1.2012 - 6.2012
Art Directed and designed across all platforms: online, OOH, advertising and collateral for a wide variety of technology clients while maintaining and extending existing brands. Worked closely and collaboratively with copywriters and the Creative Director for brand messaging and cohesion. Instrumental in developing concepts for new business pitches for LinkedIn, Saavis and Cloudera.
Art Director | Giant | San Francisco, CA 10.2011 - 1.2012
Art Directed and designed online, advertising and collateral for a variety of clients within the pharmaceutical industry such as: Neutrogena, Xerese and Ullthera. Worked closely and collaboratively with copywriters and the Creative Directors for brand messaging and cohesion for different pharmaceutical brands. Involved in new business pitches. Managed and art directed retouchers for new business campaign imagery.
ACD / Sr. Art Director | DMNA | San Francisco, CA 2004 - 2008
Worked as an integral team member within the agency while managing all levels of integrated branding campaigns for print, online, video and broadcast for engineering, high-tech, healthcare, sport, media and publishing accounts. Managed the junior staff as well as worked as a team leader on a variety of projects. Coordinated new business pitches for a variety of clients. Managed the development of a new company image for DMNA through the web, company portfolio as well as office interiors. Presented concepts and met with clients directly while managing teams to effectively execute project design directions.
Art Director | Rivet (formerly MarketingDriveSF) | San Francisco, CA 2001 - 2004
Art directed, designed and produced a wide variety of integrated marketing collateral for Visa merchant programs. Developed materials, which were on-brand working within the branding guidelines and on-strategy working directly with the internal MarketingDriveSF agency team for Visa.
Creative Director | KANA | Menlo Park, CA 2.2001 - 9.2001
Art directed, designed and produced a new web presence for Kana as they merged with another company. Developed and managed all levels of integrated marketing materials to convey the new look and feel across all the company collateral. Managed outside vendors in the development of the company’s annual report and new branding guidelines. Managed budgets in excess of $1,000,000. Designed all new signage and managed its implementation throughout the facility. Worked directly with the implementation team at KPMG to install the back-end of the website as well as maintain consistency with the new branding guidelines.
San Jose State University – M.F.A. in Photography
University of California, Santa Cruz – B.A. in Painting
Addy Silver 2010, Intel Premiere IT eZine, March to Migration
Addy Silver 2008, MacWorld Spread Ad, Geek Technology
Addy Silver 2008, Computer History Museum Robot Outdoor
Addy Silver 2008, Lucile Packard Children’s Hospital Annual Report
Addy Silver 2006/2007, Surforama Collateral Materials 2006
Addy Gold 2004/2005, EE Times Media Kit
Riverbed
Atlantic Health
Open Systems
Imperva
Cisco
Animas
ASP
Amgen
Acclarent
Nevro
Mentor
Phonak
OneTouch
Intel
Computer History Museum
Quantum
Varian
Neutrogena
Meltwater
Comcast
Goodmail
Lucile Packard Children’s Hospital
Sun
MacWorld
The Kenwood Group
IDG
NEC Automotive
CMP Media/EE Times
Spansion
Kana
Visa
Cadence
Seagate
Jack Morton
Bell
3COM
Contact: carol@charneydesign.com